PTT Oil: 58 billion baht for new lifestyle stations and EV charging stations!

PTT Oil: 58 billion baht for new lifestyle stations and EV charging stations!

The PTT Oil and Retail Business (OR) recently presented its financial figures for 2025 and at the same time presented an ambitious five-year strategic plan for the period 2026-2030. This announcement comes at a time when Thailand's economy is under pressure, which is also impacting business figures. An important aspect of the strategy is an investment volume of 58 billion baht, which will flow into new business areas and the conversion of PTT stations into lifestyle stations. With this, OR not only wants to renovate, but also appeal to consumers' lifestyles.

CEO H.R.H. Prince Thongyai commented on the economic situation in Thailand, which is characterized by slow expansion due to high household debt and declines in certain manufacturing sectors. Despite these challenges, OR was able to achieve a net profit of 11,304 million baht in 2025, an impressive increase of 47.8% year-on-year. However, total revenue from sales and services was 658.723 million baht, down 9.0%. The numbers were particularly sobering in the mobility sector: revenue fell by 10.2% to 597.451 million baht. Petrol consumption in Thailand also fell slightly by 0.5% to an average of 153.98 million liters per day.

Strategic approaches of the PTT

A key goal of OR is to increase the number of daily users in the OR ecosystem to 5 million by 2030. The aim is to expand the network of EV charging stations, which is particularly important in times of electric mobility. The partnership with CENTEL to market budget hotels should also help the company establish itself in this growing market. Six new budget hotels are already planned, with an investment volume of up to 346 million baht. OR relies on a hotel occupancy rate of 70-80%, while prices in the provinces should be around 800 baht per night.

Overall, OR noted that the lifestyle division, which also includes numerous Café Amazon locations, grew by 4.8% with revenue of 25.092 million baht. This development shows that the company has a good knack for consumer tastes. OR would also like to further develop the blueplus+ app into a “super app” in order to offer users tailored services.

Outlook and challenges

However, at the international level, 2025 was marked by challenges for OR. Foreign revenue fell 14.7% to 46.586 million baht, mainly due to the tense situation in Cambodia. As for the overall economic forecast, Thailand is expected to grow at just 1.5% in 2026, which is below expectations and brings risks from global economic conditions and household debt. But despite the uncertainties, OR is optimistic about the future and is committed to comprehensive innovations in the mobility industry and beyond.

The developments of PTT Oil and Retail Business will also need to be closely monitored in the coming months, as adjustments to the strategy and the market environment are essential to secure growth in this challenging time.

For more details on the planned investments and company strategies, you can view the full information on Marketer Online read.