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Luxury for the ears and eyes: Devialet presents the Phantom Ultimate!
Devialet will present the new Phantom Ultimate loudspeaker in Thailand on October 30, 2025 - a technical masterpiece with the most modern design.
Luxury for the ears and eyes: Devialet presents the Phantom Ultimate!
The French high-end audio brand Devialet has caused a sensation with the introduction of its new speaker “Phantom Ultimate”. The launch was on September 17, 2025 and since then the flagship model has been considered the new benchmark for luxury speakers with its impressive volume of 108 dB and a total amplification power of 1,100 W. For 139,990 baht (around $3,800), the speaker is available in elegant Deep Forest and Light Pearl colors, while an exclusive version in Opera de Paris color decorated with 22-carat gold is available for 159,990 baht (around $4,300). The smaller version of the Phantom Ultimate with 98 dB and 400 W costs 62,990 baht (around 1,900 USD), the special Opera de Paris Edition is available for 76,990 baht (around 2,400 USD). These prices speak for themselves and are suitable for technology lovers in the luxury segment.
Devialet has not only focused on design, but also on modern technology. With features like Wi-Fi 6 and Bluetooth 5.3, a smooth audio experience is guaranteed. The Phantom Ultimate collection stands out thanks to its impressive technologies, summarized in more than 250 patents - including ADH® New Gen for a combination of analog and digital amplification, and SAM®, which ensures sound fidelity. The developers have left no stone unturned to perfect the sound and deliver an audible quality that impresses even the most demanding listeners. A special feature is the frequency range from 14 Hz to 35 kHz for the larger model and 18 Hz to 25 kHz for the compact version.
Growth in the luxury segment in Thailand
Devialet opened its first flagship store in Thailand in Central Chidlom in 2024. Martin Ku, regional director for Asia Pacific, highlights the growth potential in the Thai luxury market, emphasizing that 70% of customers are Thai and 30% come from abroad. The brand has ambitious plans to expand the outlet in Thailand and internationally. According to current market developments, a filtering process is also planned that will help customers significantly improve and personalize the purchasing experience.
The opportunity to test the speakers in the flagship store is very popular. Here, technology-savvy men and design-conscious women can enjoy and compare the sound quality. Devialet has earned an excellent reputation in the industry with over 100 international awards and is now striving to further improve sound quality.
A look at the children's segment
Overall, it shows that there is a lot to offer in Thailand in both the high-end audio and children's segments. It is important to keep an eye on developments in these areas!