Phuket becomes the maritime center of Southeast Asia – Boat Festival 2026 excited!
The Thailand Boat Festival 2026 in Phuket promotes high-quality maritime tourism and strengthens regional cooperation.

Phuket becomes the maritime center of Southeast Asia – Boat Festival 2026 excited!
Phuket is currently celebrating the Thailand Boat Festival 2026, which will take place from January 15th to 18th in the picturesque Phuket Boat Lagoon. Initiated by the Tourism Authority of Thailand (TAT), this festival has the clear aim of positioning Thailand as a leading maritime tourism center in Southeast Asia. The Deputy Governor for Tourism Products and Business, Mr. Nat Kruthasoot, is expected to attend this landmark event, which will also serve as a platform to promote cross-border maritime cooperation. How Pattaya Mail reports, the festival attracts various tourism authorities from the Indonesia-Malaysia-Thailand Growth Triangle (IMT-GT) to showcase high-end yacht and cruise travel.
What exactly can visitors expect? In addition to the presentation of luxury boats and maritime innovations, various panel sessions are also on the program. These discussions will address Thailand's potential as a premier maritime adventure destination and discuss opportunities to improve tourism products and services. The Andaman Coast is highlighted as a regional hub, using Phuket, Krabi and Satun as strategic gateways for cruise, yacht and ferry travel.
An offer for everyone
The events not only target the wealthy, but also aim to appeal to niche markets. The TAT has designed a comprehensive strategy to create a “Blue Economy” that aims to harmonize maritime regulations and thus provide a unified and world-class destination for international sailors and luxury tourists. The offer is strengthened through regional partnerships that are intended to promote the exchange of ideas and visions. Wajanan Silpawornwiwat, TAT's managing director for the southern region, emphasizes that the focus is on quality tourism that also benefits local communities and nature, as stated by Nation of Thailand reported.
Overall, the event attracts attention and acts as a magnet for lovers of maritime life. Whether you're looking for relaxation, adventure seekers or industry players - the Thailand Boat Festival 2026 offers something for everyone and promises to further consolidate Thailand's role as a regional maritime center.