Phuket: Head to the Global Coastal City with luxury residences!

Phuket: Head to the Global Coastal City with luxury residences!

Phuket, a dazzling jewel in the Andaman Sea, is not just a vacation spot for sun worshipers, but is rapidly transforming into a global hub for investors and long-term residents. Recent developments show that the island is on its way to becoming an economic hub in the Asia-Pacific region. The innovative PEYLAA Phuket project, which includes the collaboration between Marriott International and the real estate developer บริษัท แค๊ปสโตน แอสเสท จำกัด, plays a key role in this. This ambitious plan aims to make Phuket the first Global Coastal City in the region, with a total value of over 5,500 million baht for the entire venture. Managing director นายฐิติวัฒน์ คูวิจิตรสุวรรณ describes that Playa Phuket will not only be characterized by first-class living space, but also by commercial space and a hotel.

The vision for PEYLAA Phuket is to set international standards and be unique. So far, comparable projects in metropolises such as Abu Dhabi, Dubai, London and New York have enjoyed great success. With the first Autograph Collection Residences project in Asia, Phuket is sure to provide exciting impetus for the industry. Further information can be accessed directly on the project website: PEYLAA Phuket.

Infrastructure and quality of life

But that's not enough! Phuket is becoming a magnet for foreigners and long-term residents through extensive infrastructure improvements, including the international airport, international schools and high-quality hospitals. Analysts emphasize that Phuket will be strengthened by seven key growth factors, ranging from world-class tourism infrastructure to an emerging sports and wellness sector. These developments provide a solid foundation for future investments and accompany the growth of expat communities.

When it comes to real estate prices, the region's current trends paint a striking picture. In popular areas such as Bang Tao and Laguna, prices vary between 120,000 and 200,000 baht per square meter, while exclusive developments in Cherng Talay even reach prices as high as 220,000 baht per square meter. In quieter areas such as Rawai and Nai Harn, prices per square meter range from 85,000 to 140,000 baht. Lucrative luxury villas are already available for prices ranging from 25 million to over 100 million baht.

New projects in focus

In addition to the PEYLAA project developments, Assetwise plans to launch new projects worth 12.2 billion baht in 2025. These projects are intended to focus on luxury villas and show that the company is moving away from traditional residential complexes. Part of the portfolio includes “Villa Kirara” and the first hotel project Voco Phuket Bangtao, whose construction will begin in the fourth quarter of 2025.

With the announced expansions in the hotel industry, including in other popular beaches such as Nai Yang and Kata, Phuket will become not only a residential but also an appealing holiday destination for discerning travelers. The forecasts also see further increasing interest in the real estate sector and specifically for branded residences until 2025.

If developments continue at this pace, Phuket will soon be more than a vacation spot - it will become a global hotspot for quality of life and investment opportunities. A real piece of paradise where you can not only vacation, but also live and invest.